Book Review: Creativity, Inc.

Let me begin by saying that I am thoroughly impressed by the way that Ed Catmull (with Amy Wallace) wrote this book. The anecdotal nature of Creativity, Inc. makes the reading highly enjoyable, and even emotional. But really, should we expect anything less from a co-founder of Pixar?

The story takes us through the origins and evolution of what would we would come to know as Pixar, from Lucasfilm to the stewardship of Steve Jobs and finally to Disney (everything is now Disney, in case you didn’t know). What Ed does an especially terrific job of doing is highlighting the internal struggle of individual and collective leadership at the company, and allows us as readers to understand the dynamics between those involved. While there are some parts of the novel that are somewhat superfluous or repetitive (one of the lessons of the book is to have a respect for candor), I consider myself a more informed organization leader now that I have read this book. The biggest takeaway I have from the memoir is the importance of candor. It is true that candor can sometimes be personally hurtful in the short term, but for long term success it is absolutely vital.

I strongly recommend this book to anyone interested in organizational creativity and leadership. Now enjoy one of the many Pixar Shorts.

Have you read the book, or have insights into creativity enablement? Tweet at me with #creative, and let me know!